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Audit Scope

What We Inspect During Your PPC Audit

A rigorous review of commercial opportunity, search query health, and tracking precision.

We review your search term reports to identify non-converting, irrelevant, and low-intent queries draining ad spend.

We evaluate your campaign structure, ad group granularity, match type strategy, and ad copy relevance.

We verify whether purchases, calls, or form leads are accurately recorded and deduplicated in Google Ads.